
August 20, 2025
Glow is an Australian made and owned pet food brand that focuses on sustainable nutrition and locally sourced ingredients.
The brand is part of the Petspiration Group, which underwent a major transition in early 2024 when Woolworths Group acquired a 55 percent stake in the company.
Their product range features a variety of diet formats including dry kibble, gently cooked rolls, frozen raw patties, and air dried treats.
Each recipe is formulated with at least 93 percent Australian ingredients and prioritises single source proteins like lamb, chicken, and mackerel to support digestive health.
The brand also incorporates functional superfoods such as chia seeds for coat health and lupins for a low GI diet to support long term vitality.
While the Young family continues to manage the day to day operations of the parent company, the partnership with Woolworths has expanded the brand's reach across both specialty and mainstream retail channels.
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