Wellbeing Raw Dog Food

Meleagris Gallopavo, Domestic Turkey, Meleagris Spp., Gallopavo

Summary

Turkey is a lean animal protein sourced from domesticated birds, commonly used in premium pet foods. It provides essential amino acids to support muscle maintenance and overall health. Turkey is included in its natural, whole food form, offering a highly digestible protein source along with important vitamins and minerals. Its use helps optimise palatability and nutritional value in pet diets.

Manufacturer Benefits

Turkey is included as a high-quality animal protein source to support muscle maintenance and overall health in pets. Its presence also serves as a label-friendly ingredient that appeals to consumers seeking premium or novel protein options.

Meleagris Gallopavo Bone, Meleagris Gallopavo Skeleton, Turkey Skeletal Tissue, Meleagris Gallopavo Os

Summary

Turkey bone is an animal-derived ingredient sourced from the skeletal remains of turkeys. It is primarily included in pet food for its role in providing essential minerals such as calcium and phosphorus, which support healthy bone development and maintenance. Turkey bone is used in its natural, ground form, allowing for safe consumption and optimal nutrient absorption by pets.

Manufacturer Benefits

Turkey bone is included as a natural source of minerals such as calcium and phosphorus, supporting nutritional balance in pet food formulations. It may also be used to enhance product labelling by highlighting whole-prey or natural ingredient claims.

Meleagris Gallopavo Cartilage, Gallopavo Cartilage, Turkey Sternum Cartilage, Meleagris Gallopavo Sternum Cartilage

Summary

Turkey cartilage is a natural animal-derived ingredient sourced from the connective tissues of turkeys. It is primarily included in pet food for its rich content of natural glucosamine and chondroitin, which support joint health and mobility. Turkey cartilage is used in its whole, natural form, providing a bioavailable source of these beneficial compounds for optimal pet wellbeing.

Manufacturer Benefits

Turkey cartilage is included as a natural source of glucosamine and chondroitin, which are marketed for joint health benefits. Its presence can enhance the product’s appeal to consumers seeking functional or premium ingredients for their pets.

Bovine Meat, Bos Taurus, Ox Meat, Cow Meat

Summary

Beef is the muscle meat derived from cattle, categorised as an animal-based ingredient. It serves as a rich source of high-quality protein, essential amino acids, iron, and B vitamins, supporting muscle maintenance and overall health in pets. In premium pet foods, beef is typically included in its natural, whole-food form, ensuring optimal nutrient availability and palatability.

Manufacturer Benefits

Beef is included as a primary animal protein source to meet nutritional requirements and enhance palatability for pets. Its presence also serves as a marketing advantage, appealing to consumers seeking recognisable, high-quality ingredients.

Bovine Liver, Bos Taurus Liver, Ox Liver, Cattle Liver

Summary

Beef liver is an animal-derived organ meat sourced from cattle, valued for its rich nutrient profile. It serves as a concentrated source of high-quality protein, essential vitamins such as A and B12, and minerals like iron and zinc. In pet food, beef liver is used in its natural, whole-food form, providing both palatability and significant nutritional benefits to support overall health.

Manufacturer Benefits

Beef liver is included as a nutrient-dense organ meat to enhance the protein, vitamin, and mineral content of the product. It also serves as a natural palatability enhancer, improving flavour to increase acceptance by pets.

Bovine Kidney, Bos Taurus Kidney, Ox Kidney, E1104

Summary

Beef kidney is an organ meat derived from cattle and is classified as an animal-based ingredient. It is a rich source of high-quality protein, essential vitamins such as B12, and minerals including iron and zinc, supporting overall health and vitality in pets. Beef kidney is used in its natural, whole-food form, providing bioavailable nutrients and contributing to a balanced, species-appropriate diet.

Manufacturer Benefits

Beef kidney is included as a nutrient-dense organ meat to provide high-quality protein, essential vitamins, and minerals, supporting the nutritional profile of the product. Its inclusion also appeals to consumers seeking species-appropriate, whole-prey ingredients in pet food formulations.

Cattle Stomach, Bovine Stomach, Bovine Tripe, Bos Taurus Stomach

Summary

Beef tripe is the edible stomach lining of cattle, classified as an animal-derived ingredient. It is valued in pet food for its high protein content and rich supply of essential nutrients, including vitamins and minerals that support overall health. Beef tripe is incorporated in its natural, whole-food form, providing both palatability and nutritional benefits to companion animals.

Manufacturer Benefits

Beef tripe is included as a highly palatable animal protein source to enhance flavour and encourage consumption. It also serves as a label-friendly ingredient that appeals to consumers seeking natural, meat-based components in pet food.

Bovine Spleen, Bos Taurus Spleen, Spleen (Bovine), Spleen (Bos Taurus)

Summary

Beef spleen is an animal-derived organ meat sourced from cattle. It is included in pet food primarily for its rich content of protein, iron, and essential vitamins such as B12, supporting healthy blood and energy metabolism. Beef spleen is used in its natural, whole-food form, providing a highly bioavailable source of nutrients for optimal pet health.

Manufacturer Benefits

Beef spleen is included as a nutrient-dense organ meat to enhance the protein and micronutrient profile of the product. Its use also supports marketing claims of whole-prey or biologically appropriate diets, appealing to consumers seeking natural, species-appropriate ingredients.

Salmo Salar, Atlantic Salmon, Pacific Salmon, Oncorhynchus Spp.

Summary

Salmon is a nutrient-rich fish sourced from cold, clean waters and is classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and omega-3 fatty acids, which support skin, coat, and joint health. Salmon is used in its natural form, ensuring pets benefit from its full nutritional profile and bioavailable nutrients.

Manufacturer Benefits

Salmon is included as a high-quality protein and omega-3 fatty acid source to support skin and coat health, appealing to consumers seeking premium or functional pet foods. Its presence also enhances palatability and serves as a marketing differentiator on product labelling.

Malus Domestica, Pyrus Malus, Malus Pumila, E Malus

Summary

Apple is a fruit derived from the Malus domestica tree, classified as a plant-based ingredient. It is primarily included in pet food for its dietary fibre, natural antioxidants, and vitamins, supporting digestive health and immune function. Apple is used in its natural, whole form, ensuring pets benefit from its inherent nutrients without synthetic alteration or processing into extracts or concentrates.

Manufacturer Benefits

Apple is included as a label-friendly ingredient to appeal to consumers seeking recognisable, natural components in pet food. It may also provide a modest source of fibre and natural sweetness to enhance palatability.

Capra Hircus Heart, Caprine Heart, Capra Hircus Cardiac Muscle, Caprine Cardiac Muscle

Summary

Goat heart is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich protein content and as a natural source of essential vitamins and minerals, such as iron, zinc, and B vitamins. Goat heart is used in its natural, whole food form, providing highly bioavailable nutrients to support muscle development and overall health in pets.

Manufacturer Benefits

Goat heart is included as a nutrient-dense organ meat, providing a natural source of protein, essential amino acids, and micronutrients to support canine health. Its use can also enhance product palatability and appeal to consumers seeking whole-prey or novel protein formulations.

Capra Hircus Liver, Caprine Liver, Capra Liver, Caprine Hepatic Tissue

Summary

Goat liver is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich content of high-quality protein, essential amino acids, and vital micronutrients such as vitamin A, iron, and B vitamins. Goat liver is used in its natural, whole food form, providing a highly bioavailable source of nutrients to support overall pet health.

Manufacturer Benefits

Goat liver is included as a nutrient-dense organ meat to provide a natural source of protein, vitamins, and minerals, supporting the nutritional profile of the product. Its inclusion also enhances palatability, making the food more appealing to pets.

Capra Hircus Lung, Caprine Lung, Pulmo Caprae, Capra Lung

Summary

Goat lung is an animal-derived ingredient sourced from the respiratory organ of goats. It is primarily included in pet food for its high protein content and as a source of essential amino acids, supporting muscle maintenance and overall health. Goat lung is used in its natural, whole-food form, providing a novel protein option that may benefit pets with common protein sensitivities.

Manufacturer Benefits

Goat lung is included as a novel animal protein source to diversify protein options and appeal to consumers seeking alternative or hypoallergenic ingredients. It also serves as a label-friendly ingredient that can enhance product differentiation in the premium pet food market.

Capra Hircus Kidney, Caprine Kidney, Ren Caprinum, Ren Capra Hircus

Summary

Goat kidney is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich content of high-quality protein, essential vitamins such as B12, and minerals like iron and selenium, supporting overall health and vitality. Goat kidney is used in its natural, whole food form, providing a biologically appropriate source of nutrients for pets.

Manufacturer Benefits

Goat kidney is included as a novel animal protein source to diversify amino acid profiles and appeal to consumers seeking alternative or limited-ingredient diets. Its use can also enhance product marketing by highlighting unique or premium animal ingredients.

Capra Hircus Trachea, Caprine Trachea, Caprine Windpipe, Capra Hircus Windpipe

Summary

Goat trachea is an animal-derived ingredient sourced from the windpipe of goats. It is primarily included in pet food for its natural content of glucosamine and chondroitin, which support joint health and mobility. Goat trachea is used in its natural, whole form, providing both nutritional benefits and a source of natural chewing enrichment for pets.

Manufacturer Benefits

Goat trachea is included as a novel protein source that provides natural glucosamine and chondroitin, supporting joint health claims for marketing differentiation. Its unique origin also appeals to consumers seeking alternative or hypoallergenic ingredients for their pets.

Daucus Carota, Daucus Carota Root, Daucus Carota Sativa, Wild Carrot

Summary

Carrot is a root vegetable of plant origin, widely recognised for its vibrant orange colour and natural sweetness. In pet food, carrot is included in its natural, whole form to provide dietary fibre, beta-carotene (a precursor to vitamin A), and antioxidants. Its primary benefit is supporting digestive health and immune function, while also contributing to overall palatability and nutritional diversity.

Manufacturer Benefits

Carrot is included as a label-friendly ingredient to appeal to consumers seeking recognisable, natural components and to enhance the product’s perceived nutritional value. It may also provide a modest source of fibre and vitamins, supporting marketing claims of added health benefits.

Musa Spp., Musa Fruit, Musa Paradisiaca

Summary

Banana is a fruit derived from the Musa plant, classified as a plant-based ingredient. It is primarily included in pet food for its natural source of dietary fibre, vitamins, and minerals, supporting digestive health and overall wellbeing. In pet food formulations, banana is used in its natural form, ensuring pets benefit from its inherent nutrients and palatability.

Manufacturer Benefits

Banana is included as a natural source of carbohydrates, vitamins, and minerals, contributing to the nutritional profile of the product. It also serves as a label-friendly ingredient that appeals to health-conscious consumers seeking recognisable, whole-food components.

Lactuca Sativa, Garden Lettuce, Head Lettuce, Cos Lettuce

Summary

Lettuce is a leafy green vegetable of plant origin, commonly included in pet foods for its fibre content and low-calorie profile. It primarily supports digestive health and hydration due to its high water content. In pet food formulations, lettuce is used in its natural, whole form, providing a source of vitamins and minerals while contributing to overall dietary variety.

Manufacturer Benefits

Lettuce is included as a label-friendly ingredient to appeal to consumers seeking recognisable vegetables in pet food formulations. It provides minimal nutritional value to dogs but can serve as a low-cost bulk-adding agent.

Phaseolus Vulgaris, String Beans, Snap Beans, Haricot Vert

Summary

Green beans are the immature pods of the common bean plant (Phaseolus vulgaris), originating from a plant source. They are included in pet food primarily for their dietary fibre content, which supports digestive health, and as a source of vitamins and minerals. Green beans are used in their natural, whole form, providing a minimally processed, nutrient-rich ingredient for balanced pet nutrition.

Manufacturer Benefits

Green beans are included as a label-friendly vegetable ingredient to appeal to pet owners seeking recognisable, whole-food components. They also provide a cost-effective source of fibre and bulk, supporting digestive health and satiety in pet food formulations.

Calcium Magnesium Carbonate, E529, CaMg(CO3)2, Calcium Magnesium Carbonate Mineral

Summary

Dolomite is a naturally occurring mineral composed primarily of calcium magnesium carbonate, sourced from sedimentary rock deposits. In pet food, it serves as a supplementary source of both calcium and magnesium, supporting bone health and metabolic functions. Dolomite is not used in its raw mineral state; instead, it is processed into a fine, food-grade powder to optimise safety, digestibility, and nutrient absorption.

Manufacturer Benefits

Dolomite is included as a cost-effective mineral supplement to provide calcium and magnesium, supporting nutritional balance in pet food formulations. Its use helps manufacturers meet labelling requirements for essential minerals while maintaining product affordability.

Triticum Aestivum, Wheat Grass Juice, Young Wheat Plant, Green Wheat Shoots

Summary

Wheatgrass is the young, green shoots of the common wheat plant (Triticum aestivum), classified as a plant-based ingredient. It is primarily included in pet food for its rich supply of vitamins, minerals, and antioxidants, supporting overall health and immune function. Wheatgrass is used in its natural form, typically dried and powdered, to optimise nutrient retention and digestibility for pets.

Manufacturer Benefits

Wheatgrass is included as a label-friendly ingredient to appeal to health-conscious consumers, enhancing the perceived nutritional value of the product. It may also provide trace vitamins and antioxidants, though its functional impact on pet nutrition is minimal at typical inclusion rates.

Citrus Sinensis, Sweet Orange, Navel Orange, Valencia Orange

Summary

Orange is a citrus fruit of plant origin, valued for its rich vitamin C content and natural antioxidants. In pet food, orange is primarily included to support immune health and provide dietary fibre. This ingredient is used in its natural form, typically as dried or powdered orange, ensuring pets benefit from its nutrients and bioactive compounds without synthetic alteration.

Manufacturer Benefits

Orange is included as a natural source of vitamins, particularly vitamin C, and antioxidants, which can be highlighted for marketing purposes to appeal to health-conscious consumers. It may also contribute to palatability and provide a label-friendly ingredient that enhances the perceived nutritional value of the product.

Fragaria × Ananassa, Garden Strawberry, Fragaria Ananassa, Fragaria Spp.

Summary

Strawberry is a plant-derived fruit known for its vibrant red colour and natural sweetness. In pet food, strawberry is primarily included as a source of dietary fibre, antioxidants, and vitamin C, supporting immune health and overall wellbeing. Strawberry is used in its natural, whole form, ensuring pets benefit from its full nutritional profile without synthetic alteration.

Manufacturer Benefits

Strawberry is included as a label-friendly ingredient to appeal to consumers seeking natural and recognisable components in pet food. It may also provide a minor source of antioxidants and vitamins, supporting marketing claims of added nutritional benefits.

Vaccinium Corymbosum, Vaccinium Angustifolium, Bilberry, E163

Summary

Blueberry is a small, nutrient-rich fruit of plant origin, commonly sourced from the Vaccinium genus. It is included in pet food primarily for its antioxidant properties, supporting immune health and cellular protection. Blueberry is used in its natural, whole form, ensuring pets benefit from its full spectrum of vitamins, fibre, and phytonutrients as found in fresh fruit.

Manufacturer Benefits

Blueberry is included as a label-friendly ingredient to appeal to health-conscious consumers, leveraging its reputation as a source of antioxidants. Its presence supports marketing claims of added nutritional benefits, though it is typically used in small quantities with minimal impact on the overall nutritional profile for pets.

Hen Egg, Chicken Egg, Gallus Gallus Domesticus Egg, Avian Egg

Summary

Egg is an animal-derived ingredient sourced from poultry, commonly used in pet food for its high-quality protein and essential amino acids. It provides vital nutrients that support muscle development and overall health. In pet food, egg is typically included in its natural, whole form—either as dried or fresh egg—ensuring optimal digestibility and nutrient availability for pets.

Manufacturer Benefits

Egg is included as a high-quality, bioavailable protein source to support muscle development and overall nutrition. It also enhances the product’s nutritional profile, appealing to consumers seeking premium or natural pet food options.

Petroselinum Crispum, Garden Parsley, Common Parsley, E461

Summary

Parsley is a leafy herb of plant origin, commonly used in pet food for its natural antioxidant properties and as a source of vitamins such as vitamin K and C. It is primarily included to support immune health and freshen breath. In pet food formulations, parsley is used in its natural, whole form, ensuring the retention of its beneficial phytonutrients and fibre content.

Manufacturer Benefits

Parsley is included as a label-friendly ingredient to appeal to pet owners seeking natural or recognisable components in pet food. It may also be added for its perceived breath-freshening properties, though its functional impact on canine nutrition is minimal.

Caprae Whey, Capra Whey, Capra Aegagrus Hircus Whey, Caprae Lac Whey

Summary

Goat whey is a liquid by-product derived from the cheese-making process using goat’s milk, making it an animal-origin ingredient. It is primarily included in pet food for its high-quality protein content and bioavailable nutrients, supporting muscle maintenance and overall health. Goat whey is used in its natural, liquid or dried form, ensuring optimal digestibility and nutrient retention for pets.

Manufacturer Benefits

Goat whey is included as a highly digestible protein source that can enhance the amino acid profile of the product. It may also serve as a label-friendly ingredient appealing to consumers seeking novel or alternative animal proteins.

Brassica Oleracea, Borecole, Leaf Cabbage, Eru

Summary

Kale is a leafy green vegetable of plant origin, belonging to the Brassica family. It is included in pet food primarily for its rich content of vitamins, minerals, and antioxidants, supporting overall health and immune function. In pet food formulations, kale is used in its natural form, providing a source of dietary fibre and phytonutrients to optimise nutritional value.

Manufacturer Benefits

Kale is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance the perceived nutritional value of the product. It may also provide a source of vitamins and fibre, though its functional impact on pet nutrition is typically minimal at the inclusion levels used.

Curcuma Longa, Indian Saffron, Jiang Huang, E100

Summary

Turmeric is a vibrant yellow spice derived from the root of the Curcuma longa plant, making it a plant-based ingredient. It is primarily included in pet food for its natural antioxidant and anti-inflammatory properties, supporting overall health and wellbeing. Turmeric is used in its natural powdered form, ensuring pets benefit from its active compound, curcumin, in a safe and bioavailable manner.

Manufacturer Benefits

Turmeric is included as a label-friendly ingredient to appeal to health-conscious consumers due to its association with natural antioxidants and anti-inflammatory properties. Its presence may also support marketing claims related to holistic or functional pet foods, despite being used in small quantities with minimal direct nutritional impact for pets.

Gynostemma Pentaphyllum, Southern Ginseng, Miracle Grass, Five-Leaf Ginseng

Summary

Jiaogulan is a climbing vine from the plant family Cucurbitaceae, native to parts of Asia. It is included in pet food for its antioxidant properties, supporting overall health and immune function. Jiaogulan is used in its natural, dried leaf form, ensuring the preservation of its bioactive compounds for optimal nutritional benefit in premium pet diets.

Manufacturer Benefits

Jiaogulan is included as a functional botanical ingredient, often marketed for its purported antioxidant and adaptogenic properties to appeal to health-conscious consumers. Its presence can enhance the product’s label appeal without significantly impacting formulation costs or palatability.

Geranium Robertianum, Stinking Bob, Red Robin, Death Come Quickly

Summary

Herb Robert is a plant-derived ingredient, sourced from the aerial parts of the Geranium robertianum herb. It is primarily included for its natural antioxidant properties, supporting cellular health and immune function in pets. In pet food, Herb Robert is used in its natural, dried form, ensuring the retention of its beneficial phytonutrients and bioactive compounds for optimal nutritional value.

Manufacturer Benefits

Herb Robert is included as a label-friendly botanical to appeal to consumers seeking natural or holistic ingredients in pet food. Its presence supports marketing claims rather than providing significant nutritional or functional benefits for pets.

Urtica Dioica, Stinging Nettle, Common Nettle, Urtica Spp.

Summary

Nettle is a leafy green plant ingredient derived from the stinging nettle (Urtica dioica), commonly found in temperate regions. It is included in pet food primarily for its natural source of vitamins, minerals, and antioxidants, supporting overall health and wellbeing. Nettle is used in its natural, dried form, ensuring pets benefit from its nutrients without the stinging properties present in the fresh plant.

Manufacturer Benefits

Nettle is included as a label-friendly ingredient to appeal to health-conscious consumers, leveraging its association with natural botanicals. It may also be used for its perceived functional benefits, such as providing trace nutrients or antioxidants, though its impact on pet nutrition is minimal at typical inclusion rates.

Centella Asiatica, Indian Pennywort, Asiatic Pennywort, Brahmi

Summary

Gotu Kola is a plant-derived ingredient sourced from the leaves of Centella asiatica, traditionally used in herbal medicine. Its primary benefit in pet food is to support skin health and cognitive function due to its antioxidant and anti-inflammatory properties. Gotu Kola is incorporated in its natural, whole-leaf form, ensuring pets receive its full spectrum of bioactive compounds.

Manufacturer Benefits

Gotu Kola is included as a label-friendly botanical ingredient to appeal to health-conscious consumers, leveraging its reputation for potential wellness benefits. Its presence may enhance product differentiation and perceived value without significantly impacting the nutritional profile for pets.

Taraxacum Officinale, Taraxaci Herba, Taraxaci Radix, Lion's Tooth

Summary

Dandelion is a plant-derived ingredient sourced from the leaves and roots of the Taraxacum officinale plant. It is primarily included in pet food for its natural prebiotic fibre content, which supports digestive health and beneficial gut bacteria. Dandelion is used in its natural, whole form, ensuring pets receive its full spectrum of nutrients and bioactive compounds.

Manufacturer Benefits

Dandelion is included as a label-friendly ingredient to appeal to health-conscious consumers, as it is associated with natural and holistic pet nutrition. It may also serve as a source of fibre and micronutrients, though its functional impact on the pet food is typically minimal.

Humic Acid Fraction, Fulvate, Fulvates, Humic Substances

Summary

Fulvic acid is an organic compound derived from the decomposition of plant material, categorised as a naturally occurring substance. It is primarily included in pet food for its potential to enhance nutrient absorption and support gut health. Fulvic acid is not used in its raw, unrefined state; instead, it is utilised as a purified extract to ensure safety and bioavailability in animal diets.

Manufacturer Benefits

Fulvic acid is included as a functional additive to support nutrient absorption and gut health, aligning with consumer demand for holistic and wellness-focused pet foods. Its presence also serves as a marketing differentiator, appealing to pet owners seeking advanced or natural supplementation.